Marcellina Burch is an intern at our North Carolina office. She comes to us from North Carolina State University where this fall she will complete her Communications degree. Marcellina’s interest in event management began in her teens when she was part of planning both of her sister’s weddings. Around the same time she also organized several youth conferences for the Unitarian Church of Charlotte.
Unaware of the career opportunities available planning events Marcellina entered NCSU and pursued a public relations major. Her sophomore year she took a DJ role with WKNC-FM The Revolution also located in Raleigh, NC. As her role grew she shifted to a Promotions Management position. Many new connections were made with local media and music venues that continue to this day and Marcellina was again involved in the special events industry.
As an avid lover of music, it was an initial dream for her to manage bands. After working as a booking assistant for Big Entertainment, and interning with Clear Channel Communications and Deep South Artist Management, Marcellina realized her real interest was in the detailed planning, budgeting, and creativity utilized in event planning. She went on to work for Blatant Mischief Promotions booking national musical talent paired with popular local acts to create profitable, phenomenal shows. A highlight while there was the Raleigh Undercover weekend to benefit the Bee Hive Collective that generated over $7,000 in donations.
An internship with a top event management firm being the logical next step, Marcellina began interning for Showtime Events in August of 2009. As an all-inclusive event management company, Showtime offered her a chance to experience everything from planning and budgeting, creating original and unique theme décor, and working in multiple different event venues.
“Working so closely with James Auerbach has really shown me the multiple facets involved in this business,” said Marcellina, “It is a challenge to stay on top of the ever changing details that each event has and I am learning the best ways to accomplish this through this experience with Showtime Events”.
Marcellina has also been able to be involved in and seen first hand the benefit of ongoing and constant industry networking. She has helped oversee and expand the company’s online social networking efforts and a variety of related promotional efforts.
Marcellina Burch
Marcellina’s interests include anything outdoors (hiking, camping, canoeing), dancing, reading, fireworks, costumes and traveling. She is passionate about personal development and enjoys constantly learning.
Her future career pursuits include working for a destination weddings company, a large conference center, a museum, or an individual venue. Her future goals include taking her mother to Italy and starting a nonprofit company dedicated to increasing the self-esteem and financial literacy of teenagers. Future plans include a trip across the country as a graduation present to herself.